|Case Study - Data served fresh at Nosh|
Data served fresh at Nosh
Access to timely information is a critical tool for decision making at this fast growing retailer, and Yellowfin has delivered the goods…
In the fast moving consumer goods (FMCG) retail industry, accurate, up-to-date information on sales, inventories and orders is critical to a successful operation. After recently implementing a new business intelligence tool, analysts and managers at Nosh Food Market can now track all of these metrics, in near real-time, which has allowed them to see exactly what is going on across the company.
Poised for growth
Nosh Food Market first opened its doors in 2006 in Glen Innes and has been expanding in Auckland, Matakana, Hamilton and the Bay of Plenty. Nosh is poised for more growth and will be opening new stores around the North Island. “We had been capturing detailed transaction data from our point of sales system,” explains Natalie Ah Num, chief financial officer of Nosh Food Markets. “We had contracted a third-party to prepare reports for us on a weekly basis and that was fine at the time. But, as we grew, we realised that we needed a more responsive mechanism to serve up better, more up-to-date information from our data.” Nosh IT manager, Martin Graham, had helped implement a BI system in a previous role and was tasked with identifying options. “Velocity Global sponsors a BBC radio broadcast that I listen to on a regular basis,” says Graham, “so they were at the top of the list. I looked into their company and BI solution, Yellowfin. I liked what I saw. They were local, they had plenty of experience, Yellowfin was a fully-hosted BI solution and offered pretty much all of the functionality we needed. I called them up and started the discussion.” “We are closer to our customers,” says Ah Num, “we can monitor what is selling and more accurately predict what we should be ordering. Before we implemented Yellowfin, we received reports once a week. Now we can drill down into up-to-date information from our desktops and get the answers we need. Fast.”
“We knew what we wanted to achieve with a BI solution,” continues Ah Num. “While we were happy with the reports we already had, we wanted more flexibility with creating new reports. We wanted a dashboard interface that would give us a snapshot of the business and we wanted the ability to drill down into the data. And once we had the basics covered, we wanted to be able to build our capabilities as we expanded.” “We provided a set of sample data to the team at Velocity Global,” explains Graham, “and gave them specifications on the reports we wanted as well as our dashboard and query requirements. They came back with a prototype that gave us a comprehensive window into our business.”
ROLAP for advanced processing
“Yellowfin utilises a ROLAP (relational online analytical processing) data schema which gives it more flexibility than traditional BI cubes,” says Chris Morris, chief executive officer at Velocity Global. “This gives us the ability to map structured data into the Yellowfin database, which is hosted at a local data centre, quickly and easily. We have developed a library of reports and dashboard templates for Yellowfin so we could show the team at Nosh exactly what they could expect. We have built a number of Yellowfin implementations so we knew exactly what to do.” “We were impressed with their prototype,” says Ah Num. “Yellowfin did what we wanted, we liked the team at Velocity Global and the software-as-a-service (SaaS) model reduced our risk. The cost-per-user was well within our budget and we wouldn’t have to purchase any additional hardware. After looking at all of the facts, adopting Yellowfin as our BI platform and Velocity Global as our implementation partner was an easy decision to make.”
Fast implementation, immediate benefits
“It took Velocity Global less than two months to get us up and running on Yellowfin,” says Graham. “We worked closely with them to refine the report formats and dashboard configurations. We also had to restructure the data schema and redefine pathways to a certain extent, but by and large, the set up went very well. And now that we are live, we are continuing to add more capabilities and reports.” Already the solution is providing benefits. “We can now align our forward purchase orders more closely to sales figures,” says Ah Num. “We have near real time metrics that help us fine-tune our ordering processes. Because we sell fresh produce, we need to be able to accurately predict sales and inventories. Having the right facts and figures on our managers’ desktops means they can make more accurate decisions on what to buy, in what quantities and when to schedule deliveries. This is a key business process for us and Yellowfin has given us a huge boost.”
Platform for the future
Yellowfin is now a strategic component of Nosh Food Market’s future. “We are adding more capabilities on a regular basis,” says Ah Num. “The support and development that we have received from Velocity Global as been outstanding. Now that we have more experience with the system, we have designated our business analyst to modify and create additional reports and help customise dashboards. Plus we are planning to add mobile support to Yellowfin for smartphone access. We are just scratching the surface with what we can do and are looking forward to extending our capabilities.”
Fast implementation, with no infrastructure overheads or risks. Software-as-a-service cost effective per-user pricing.
Internal capabilities for customising reports, dashboards and ad hoc queries.
Future extension onto mobile platforms.
FOR MORE INFO//
VELOCITY GLOBAL LTD www.velocityglobal.co.nz Chris Morris chris.morris@velocityglobal. co.nz
+64 9 358 4445
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31 July 2014 - Pronto Software has been crowned an ABA100 Winner for Best Technology Product in The Australian Business Awards 2014, in recognition of the company’s flagship enterprise resource planning (ERP), mobile and analytics solution, Pronto Xi.
The Australian Business Award for Best Technology Product recognises product leadership through the practical application of technological solutions for new and existing market needs, offering a point of difference from their competitors.
Pronto Software has enjoyed a strong history of success with The Australian Business Awards, winning the Product Innovation category in 2013 as well as the Product Excellence categories in both the 2011 and 2012 Awards.
David Jackman, Managing Director, Pronto Software said this year’s win represented the company’s significant investment in research and development, constantly innovating its technology to help mid-market businesses better compete and empower smarter decision making.
“We’re extremely delighted to continue our long standing success with the Australian Business Awards, and be acknowledged as providing one of the best technology products in the country. We allocate heavy investment into the research and development of our business management software, Pronto Xi, that brings together enterprise resource planning (ERP), mobile and analytics technology into a seamless business management solution for the mid-market,” said Mr Jackman.
“Digital trends are transforming the way businesses operate and interact with their customers. By offering smart technology that’s easy to use and flexible, Pronto Xi enables agile organisations to disrupt large established players and stay ahead of the curve,” added Mr Jackman.
Pronto Software launched the latest iteration of Pronto Xi in September 2013, further enabling its more than 1,600 customers and partners globally to reveal more insights about their business. The company works with some of the country’s leading brands including Natures Organics, Leica Cameras, Inspirations Paint, Gasweld, Bhagwan Marine, Hirotec, The Co-op and Retail Prodigy Group (Nike).
The Australian Business Awards are a national, all-encompassing awards program honouring Australia’s business, innovation and technology leaders through the recognition of their ground-breaking vision, innovative products and exemplary execution of projects, technologies, service, programs, systems and other initiatives.
Ms Tara Johnston, Program Director, says, “With a modernised economy we are experiencing notable change in business with new market and social needs expanding rapidly. The ABA100 Winners are reflective of a nation-wide commitment to innovation and improvement, with the award honouring their evident traction within their respective industries.
“As markets become more informed, organisations are required to be responsive and dynamic in order to create functional, sustainable processes and future-proof products. The program places value on a proactive approach to instigating long-term solutions and generating positive outcomes to ensure a bright economic future for Australians, through the recognition of demonstrated commitment to putting bold ideas into motion and creating products that matter,” Ms Johnston adds.
For more information on The Australian Business Awards (ABA100) go to www.businessawards.com.au